A Visual Language That Invites Interpretation
Users can choose an icon and color to pair with each Collection, allowing their personal naming system to be both emotionally resonant and visually organized. The icon set is intentionally abstract and minimal, designed to evoke feeling rather than prescribe meaning. While abstract, each design is rooted in real intention—not random.
Colors are carefully grounded in and pulled from Open’s existing palette, reinforcing the calm, warm, and spacious tone while helping users visually organize their Collections. These icons and colors are thoughtful extensions of Open’s current visual system: soft, geometric, and sensation-driven, designed to integrate seamlessly into the experience.

DRIFT
Float, shift, lull to rest or put at ease

EXPANSION
Radiating outward, opening perspective

RITUAL
Symbolic sunrise, sacred & grounding

BUZZING
Overlapping energy, charged & elevated

STILLNESS
Leaf-like, a return to nature, to quiet

CLARITY
A fog lifting, newly spacious

INWARD
Gentle turning inward, reflection of self
Op e n
CATEGORY
Mindfulness & Wellness
DIGITAL
Feature Concept / UX Strategy / Mobile UI / Icon System / Interaction Design
EXPERIENCE
Personalization Tool / Practice Reflection / Visual System Expansion
OPEN IS
A beautifully-crafted mindfulness platform creating spacious, emotionally resonant digital experiences for breathwork, meditation, and movement. Their intention-driven approach helps users ground, explore, and expand—within themselves and the present moment.
Backed by high-integrity design, sound, and breathwork leaders
Their mission: To support personal transformation through stillness, movement, and sound.
THEIR PAIN POINT
While Open delivers a uniquely immersive and emotional experience, long-time users may desire more ways to organize, reflect, and return to specific practices over time. Favorites alone can’t hold the full richness of intention.
This feature pitch imagines a new layer of personalization within the app:
Collections (emotion-based custom categories) and Reflections (notes—written or voice). These tools allow users to name their own energetic states, notice patterns in their practice, and come back to the sessions that support them, intentionally.




01

Users set up their own Collections with custom labels that capture the essence of each practice in an intuitive, emotional way.

02

Then users can jot down a note or voice a thought, capturing what shifted, what stayed, or what they want to remember.

03

These personal collections live neatly on the profile, right beside Favorites, intuitive and accessible.

04

A new bookmark icon lets users queue up what’s calling next, right from any playlist, so these won’t get lost amongst favorited practices.