MEMBERS MILESTONE TUMBLER
A memorable way to celebrate achievements in Hyper Wellness. The 'Milestone' water bottle and stickers are given to new members as they reach specific Restore benchmarks.
Restore Hyper Wellness
CATEGORY
Wellness
BRANDING
Brand Refresh / Art Direction / Retail Experience / Podcast Branding / Packaging
DIGITAL
Web Design / Paid Ads / Social Media / Marketing Emails
ACTIVATIONS
OOH Campaign / Employer Brand / Event Design
RESTORE IS
One of the fastest-growing wellness companies in the country and they're creating a new category of proactive health. Their renowned retail experience makes cutting-edge services like Cryotherapy, Red Light Therapy, IV Drip Therapy, mHbOT, and Compression more accessible than ever.
225+ Locations
Across 40+ States
Their mission: To extend the healthspan of a global community.
THEIR PAIN POINT
Restore’s visual presence and messaging lacked personality and purpose. While their goal was to make proactive health accessible, their user experience didn’t live up to that vision. With an unclear target market and a lackluster visual system, their digital presence felt outdated and their retail experience uninspired. By defining and leaning into their target audiences, we developed a clear visual system that made complex science feel digestible, personal, and actionable.
BRAND LANGUAGE
Restore defines Hyper Wellness® as achieving optimal health through 9 key elements: Oxygen, Hydration, Cold, Rest, Nourishment, Movement, Heat, Light, and Connection. Their services are built around these elements and to simplify the concept, we've created these graphics to help educate and visually clarify.
OXYGEN
HYDRATION
COLD
REST
NOURISHMENT
MOVEMENT
HEAT
LIGHT
CONNECTION
The iconography embraces simplicity to communicate the service clearly and directly. The colors are the key visual language, consistently identifying which element each service belongs to:
mHbOT
IV THERAPY
CRYOTHERAPY
COMPRESSION
IM SHOT
IR SAUNA
RED LIGHT
SKIN HEALTH
9 ELEMENTS PODCAST
The 9 Elements podcast discusses how to live Hyper Wellness® with purpose. Each week, Eric Hinman interviews a guest to explore one of the core elements of Hyper Wellness.
Each episode features a cover photo in the corresponding color of the element discussed, helping to reinforce these themes across our website, social media, and retail locations.
User Experience Details
IV DRIPS
IV drips are Restore's most popular service, and they wanted to make the experience more personalized and visually appealing for social media. These branded IV drip stickers include space for the customer’s name and a transparent Dial logo, allowing the vibrant colors of the vitamins to show as they mix into the custom drip.
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